Operations Efficiency | Life Insurance | Thailand - Design and Implementation of new processes and business rules

CLIENT INDUSTRY PERIOD
A large Insurance company in Thailand Life Insurance Nov ’18 - Jul ’19

This case study includes 2 of the change Projects identified as part of outcomes of Diagnostic Review and Recommendations For a New Operating Model project.

FUNCTION

Underwriting

OBJECTIVES

  • Simplify Underwriting Processes and improve Automated Underwriting for Mortgage Assurance product.

  • Improve Productivity for Underwriting Team of Ordinary Life, Unit Linked products and rationalize Underwriting support staff for all products.

WORK DONE

  • Analysed the existing Underwriting processes and rules for in-scope products.

  • Utilized Machine Learning to analyse data pertaining to review of Medical Insurance Bureau (MIB) cases.

  • Simplified and standardized Underwriting rules for in-scope products.

  • Implemented the new rules in the policy administration system through system enhancements.

  • Simplified Medical grids for in-scope products. Reduced the number of medical grids from 14 to 5.

  • Implemented the new Medical grids in the policy administration system through system enhancements.

  • Designed and implemented simplified Underwriting processes and checklists.

  • Eliminated non-value adding activities performed by support staff.

  • Rationalized the supervisory and support team’s structure.

  • Implemented productivity enhancement measures for the Underwriters.

KEY OUTCOMES

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Note: Performance metrics improvements are based on comparison of 2 months’ data post implementation of changes with the baseline data gathered before the Project.

CLIENT INDUSTRY PERIOD
A large Insurance company in Thailand Life Insurance Nov ’18 - Jul ’19

This case study includes 3 of the change Projects identified as part of outcomes of Diagnostic Review and Recommendations For a New Operating Model project.

FUNCTION

New Business Operations

OBJECTIVES

  • Move to a simplified and semi-automated New Business process for Mortgage Assurance product.

  • Move to a simplified New Business process for Ordinary Life, Unit Linked products.

  • Conceptualize, plan and design the e-Policy solution.

WORK DONE

  • Implemented a simplified and standardized end-to-end process for New Business Operations for the in-scope products.

  • Standardized the customer documents checklist and implemented the same across touch-points.

  • Designed and implemented a simplified Data verification process based on Risk Based Sampling.

  • Eliminated non-value adding activities of the Sales support team.

  • Rationalized the supervisory and support staff structure.

  • Designed the e-Policy delivery solution, end-to-end processes to support its implementation and developed the documentation for regulatory filing. The implementation of this change is being taken up by the client.

KEY OUTCOMES

KeyOutcomes12b.png

Note: Performance metrics improvements are based on comparison of 2 months’ datapost implementation of changes with the baseline data gathered before the Project.

CLIENT INDUSTRY PERIOD
A large Insurance company in Thailand Life Insurance Nov ’18 - Jul ’19

This case study includes 3 of the change Projects identified as part of outcomes of Diagnostic Review and Recommendations For a New Operating Model project.

FUNCTION

Customer Service, Premium Collection

OBJECTIVES

  • Improving the productivity of Customer Services team handling Inbound calls and reducing the volume of non-value adding calls.

  • Instant premium payments, process simplification and back-office automation of Premium Collection activities.

  • Optimize premium follow-ups, rationalize team capacity and managerial structure in Premium Collection.

WORK DONE

  • Aligned the Inbound Call Centre shifts schedule with the daily, weekly and monthly Call arrival pattern.

  • Designed and implemented SMS notifications, SMS reminders for premium payment closer to the premium due date.

  • Implemented operational improvements in handling of inbound calls from customers and sellers.

  • Rationalised the supervisory and managerial structure at Inbound Call centre.

  • Eliminated the entire premium follow-up function being a non-value adding post implementation of 2.

  • Automated download/upload of Billing and Premium Collection files for identified processes.

  • Rationalized the capacity of Premium Collection team.

  • Rationalized the Managerial span of control for Premium Collection

KEY OUTCOMES

KeyOutcomes12c.png

Note: Performance metrics improvements are based on comparison of 2 months’ data post implementation of changes with the baseline data gathered before the Project.